marketing specialist

Overview

Languages

English

Education

• College/CEGEP

Experience

1 year to less than 2 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Responsibilities

Tasks

• Develop all kinds of events for publicity, fundraising and information purposes
• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Write speeches, presentations and press releases
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Copywrite

Experience and specialization

Computer and technology knowledge

• iOS
• MS Office
• MS Outlook
• MS Windows
• Adobe Illustrator
• MS Excel
• MS PowerPoint
• MS Word
• Spreadsheet
• Google Drive
• LinkedIn
• MailChimp
• MAC

Area of specialization

• Audio/audio-visual
• Interactive/new media
• Project management
• Communications
• Brand management
• Digital media
• Strategy
• Technical support

Additional information

Work conditions and physical capabilities

• Work under pressure
• Tight deadlines
• Fast-paced environment
• Attention to detail
• Large workload

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Initiative
• Judgement
• Organized
• Team player
• Accurate
• Dependability
• Reliability
• Integrity
• Quick learner
• Due diligence

Benefits

Other benefits

• Free parking available
• Paid time off (volunteering or personal days)