marketing coordinator

Overview

Languages

English

Education

• Bachelor's degree
• Environmental science
• Communication, general
• Chemistry, other

Experience

3 years to less than 5 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Work setting

• Business and/or industry
• Private company, corporation or industry

Responsibilities

Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare bibliographies, indexes, reading lists, guides and other finding aids
• Prepare written material such as reports, briefs, website content
• Produce educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
• Provide consultation on planning and starting of new businesses.
• Train staff
• Write speeches, presentations and press releases
• Respond to enquiries from members of the business community concerning development opportunities
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Act as spokesperson for an organization
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Conduct public opinion and attitude surveys
• Gather, research and prepare communications material
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Review and evaluate commercial or industrial development proposals
• Design market research questionnaires
• Develop portfolio of marketing materials
• Design, conduct and analyze quantitative and qualitative research projects
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Develop and implement business plans
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Consult with clients after sale to provide ongoing support
• Write specifications and technical reports
• Write technical reports
• Analyze technical documents and reports
• Conduct market surveys
• Provide technical and professional advice
• Study market reports, trade periodicals and sales promotion materials
• Identify potential markets
• Communicate the business and technical benefits of the analytic solution to both business and technical audiences
• Assess potential institutional, business or individual client markets

Supervision

• 1 to 2 people

Experience and specialization

Type of materials

• Technical reports

Analytical techniques

• Chromatography

Area of work experience

• Specification or technical writing
• Market analysis
• Marketing
• Communications and public relations

Area of specialization

• Scrum
• Project management
• Communications
• Strategy
• Market research
• Marketing strategy development

Additional information

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Organized
• Team player
• Reliability
• Integrity
• Quick learner
• Due diligence

Benefits

Health benefits

• Dental plan
• Health care plan
• Vision care benefits

Financial benefits

• Bonus

Other benefits

• Free parking available
• Learning/training paid by employer
• Team building opportunities