marketing manager

Overview

Languages

English

Education

• College/CEGEP
• or equivalent experience

Experience

3 years to less than 5 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Responsibilities

Tasks

• Analyze market research data to improve business decisions or activities
• Assist in product development
• Develop all kinds of events for publicity, fundraising and information purposes
• Develop communication strategies
• Direct the development and maintenance of an organization’s Internet and intranet sites
• Direct the marketing strategies of establishments
• Establish distribution networks for products and services
• Evaluate an organization’s Internet presence
• Implement communication strategies and programs
• Oversee the preparation of written material for website content
• Supervise staff
• Train staff
• Develop promotional materials
• Manage contracts
• Plan and control budget and expenditures
• Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
• Co-ordinate special publicity events and promotions
• Initiate and maintain contact with the media

Additional information

Work conditions and physical capabilities

• Attention to detail

Personal suitability

• Initiative
• Reliability